I am a software engineer and digital engagement strategist, focusing on automation and boutique builds for clients that no longer need off the shelf solutions. Having spent more than 15 years developing numerous websites/platforms, integrations and audiences for a range of clients in the local and international markets, I can combine development skills with extensive digital marketing and engagement experience, providing an overall digital strategy that can be executed efficiently and cost effectively.
During my career I have developed great digital problem solving techniques and am a highly skilled full stack developer and software engineer, focusing on industry leading multi channel customer experiences. In my personal life I have an amazing and supportive young family, I like to read extensively (especially about business), travel near and far, plus I have been on the committee at Mosman Rugby Club for numerous years.
Being a full stack developer means that I can work on each layer of your digital project, ranging from the server, hosting and network environment, through to the database, API intergrations and website coding, whilst also understanding the business requirements, user interface and user experience. Whilst I have mastered some aspects of the stack, I have a high level of familiarity across all aspects and can make sure that I can work with those around me to get the desired results.
Design and implement digital strategies for the CoreData Group of companies. Responsible for the creation and smooth operation of all digital tools and applications (e.g. databases, research collection, websites, blogs and social media) and oversee digital projects.
Based in London, I was responsible for building websites and landing pages that integrated into the in house Teradata platform for content engagement and data storage. During this time I worked with a range of top brands across Europe and developed sites in multiple languages.
Director of a full service web agency, handling everything from website design and development, through to web hosting and traffic using industry leading SEO and paid online marketing campaigns.
My role included designing and developing SEO optimised websites for one of Sydney’s leading SEO agencies. I specialised in writing custom code and WordPress theme modifications that allowed us to meet every client’s website expectations. I completed hundreds of projects for clients from a range of industries. I also built many internal tools that help increase efficiency for other staff when working on a websites SEO.
My role included customer phone support, trouble shooting, internal support and building custom branded web conference portals. I specialised in running large webinars and was on hand for any technical problems, both with our server and for customers with difficulty connecting.
I was responsible for their iBurst wireless internet product, being sold nationwide through Harvey Norman, Bing Lee and other leading retailers. I handled the relationships with every level, dealing internally with technical support and provisioning through to external head offices for product line submissions and steering committees through to the point of sale training and merchandising in store.